I optically canvas the progress over the year since our inception in 2003. Earlier, we started working under the name of “Sakhi Pharma”. I am intensely proud of what we have achieved and even more, exhilarated about our prospective for a promising future, it is an occasion of immense pride and pleasure to present the role of Alternative Pharma (Private Limited) a distinctive industrial entity of the country for our valuable customers and patrons. Our vision of becoming a company with international standards drives our long and sustainable future for Beauty Care and

Skin Care course to become better. I bow my head to Allah Almighty, who bestowed upon me his blessings in form of vision and wisdom, courage and resources to shape up Alternative Pharma. I am honored and glad to share with you that the Alternative Pharma (Pvt.) Ltd. manufacturing facility has already set new dimensions and horizons in the Nutraceutical & Cosmeceutical industry of  Pakistan. By the grace of God, our team hard work, motivation and courage lead us to enter in International Market within a very short span of time. Now Alhamdulillah, Alternative Pharma has chain of distributors in Afghanistan, Philippine and CIS countries. May Allah Almighty bless us all and give us more courage and strength to build a better industry with full devotion, dedication and commitment.

Mr. Kashif Saleem (Regulatory)

Regulations are defined as “the combination of legal, administrative and technical measures that Government take to ensure the safety, efficacy and quality of medicines, as well as the relevance and accuracy of product information”. Regulations across the world play an important role in ensuring safety and efficacy of the approved products. They not only regulate the pricing of drugs but the quality as well. The regulations are required both for new innovations and already existing products, in order to improve health status. Both products which are produced domestically and those imported from other countries, requires regulation. Every country has its own regulations, which apply to innovation, manufacturing and drug marketing studies. The aim is to maintain the standards of drug at every step to cater for the patient population of each country.

Mr. Farmaish Ali (Procurement Manager)

Success of a pharmaceuticals company depends on consistently maintaining the highest standard of quality. Our aim is to develop and manufacture pharmaceuticals formulation in the most appropriate manner and to ensure the safety, efficacy and usefulness of our products. We will continually strive to fulfill the expectations of our customers and stakeholders because whatever we do, we do it with passion.

Mr. Pervaiz Ahmed (Business Development Manager)

At “APPL” it is my responsibility to create a company that is innovative, resistant and competitive, allowing us to successfully navigate in a complex and constantly changing environment. Our business philosophy is to contribute towards caring, curing, nurturing and improving the quality of people’s lives around the world through the provision of affordable and reliable pharmaceutical products. We are passionately exploring every possibility to build a long term value for individuals as well as for society.